Monday, 27 April 2015

Zoom in on new photography books

775.8 DEW

The Photoshop Workbook: Professional Retouching and Compositing Tips, Tricks, and Techniques reveals the creative skills that photographer and retoucher Glyn Dewis uses for his global clients. In this guide you will learn not only his step-by-step Photoshop techniques, but how and when to apply them so that you, too, can take your images to a whole new level. Glyn starts by covering the individual Photoshop skills that are the essential building blocks of his process: * Mastering selections and cutouts with the Pen tool and other important tools * Dodging and burning, adding textures, transforming a location, and using the "power of gray" for composites * Applying lighting effects such as spotlights, beams, realistic shadows, reflections, and street lighting to images * Creating special effects, including snow and debris, and turning day into night using a nondestructive workflow It's one thing to learn the techniques, but to master them you need to understand when to apply them and in what order. In the second part of the book, Glyn brings everything together with his real-world projects. He covers six complete, start-to-finish projects-including all the images for you to download and follow along-that show you how to apply the techniques to a variety of scenarios, including character portraits, themed composites, and a landscape.


775.8 KEL

Each year, Scott Kelby, Editor-in-Chief of Photoshop User magazine and the #1 best-selling Photoshop author, trains literally thousands of photographers on how to retouch portraits using Photoshop through his live seminars, online classes, DVDs, and standing-room only workshops at the Photoshop World Conference & Expo. Now you can learn the same techniques he uses in his own retouching workflow, in the only book of its kind-one written expressly for photographers who do their own retouching. As a pro photographer himself, Scott understands that photographers make their living shooting, not retouching. But, delivering fully retouched images is now expected by clients. That's why Scott put together this amazing resource for teaching photographers the quickest, easiest, and most effective ways to create professional-looking, retouched final images without spending hours grinding away at painstaking, detailed techniques. LEARN HOW THE PROS DO IT It's all here-the step-by-step methods for fixing, enhancing, and finishing your portraits in Photoshop. Using the techniques in this book, you'll create images that will absolutely wow your clients. You'll learn: * How to soften skin and still retain detail and texture * The best tricks for beautifully enhancing eyes, eyebrows, and eyelashes * How to selectively sharpen portraits without complicated masking * How to create gorgeous-looking lips * How to remove blemishes fast and keep the most detail * The pros' tricks for body sculpting * How to make your subject's hair look fabulous * How to give your retouches that natural look that sets them apart * Plus, you get Scott's complete 5-minute, 15-minute, and 30-minute start-to-finish workflows If you're ready to learn the "tricks of the trade"-the same ones that today's leading pro photographers use to retouch, tuck, tighten, and tone their images for that pro-retouched look-you're holding the book that will do exactly that. It will radically change the way you retouch your portraits from here on out, and give you the best-looking, most natural retouches you've ever done.


778.96591 LES

 If you are an aspiring or professional photographer looking to break into advertising, "Advertising Photography: A Straightforward Guide to a Complex Industry" will provide you with an honest and uncensored look at this highly competitive and lucrative business. While working in the advertising photography industry can be glamorous and financially rewarding, it can also be intimidating and difficult to break into, requiring networking savvy, financial know-how, and marketing and business skills on top of photographic talent. "Advertising Photography" strips away the glitz and presents a candid and complete picture with solid advice to newcomers. It helps you learn how to get your business started, including writing a business strategy, successfully negotiating a bid, what to expect during the shoot, post production and delivery tips, and how to properly invoice your clients. This book explores several business management styles supported by the real-world experiences of veteran advertising photographers, illustrated with stunning full-color images of the work that got them where they are today. By examining the methods and strategies used by those who have already made it in the industry, it also helps you learn smart business practices to apply to your own work, giving you time to focus on the creative aspects of your craft, which is what will ultimately lead you to a successful advertising photography career. It helps you to learn from the experiences - good and bad - of those who have been there! It includes: practical how-to tips, information, and examples from each of the top genres; learn how to get your business started, including writing a business strategy, licensing and copyright information, creating branding for websites and portfolios, insurance and legal issues, and more; and, essential industry resources for estimating and invoicing software, professional organizations, marketing services, and creative consultants.


 

778.9796 ASP

One of today's most accomplished sports photographers, Marc Aspland, presents the highlights of a storied career documenting incredible moments in sports. The Chief Sports Photographer of the London Times, Marc Aspland has been capturing the beauty and drama of sports for a quarter of a century. This elegant and luxuriously designed book contains more than one hundred images from the photographer's personal archive. Some of the most prominent figures in world sport, such as David Beckham, Usain Bolt, Rafael Nadal, Mike Tyson, Jessica Ennis, Roger Federer, and Jonny Wilkinson, are captured in penetrating and eye opening images. Whether he's documenting pivotal moments in Champions League football, matches at Wimbledon, the Tour de France, the Rugby World Cup, or the Olympics, Aspland, in the words of Oliver Holt, "transcends the action to take in the indomitability of the human spirit; the quest for perfection and fulfillment; and reflects the breath-taking beauty of the world around us." Fans of sports, photography, and portraiture will find something to astonish them on every page of this exciting retrospective.



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