Thursday 23 April 2015

New in today!

770.2 ARI

 For years, editorial and commercial photographer Zack Arias has been a respected and trusted voice in the photography industry. Known for his photography, his teaching, and his ability to connect with photographers, Zack has long had an "open door" approach to discussing his career-the ups and the downs-and in so doing has provided a straightforward and candid look inside the industry. By consistently showing great work and offering helpful advice, he has built a large, loyal readership that looks to him for guidance in navigating the currents of a difficult and dynamic industry. Now, Zack finds yet another way to cut through the noise and offer truly valuable information to those struggling to make their way through the twists and turns of an ever-changing landscape. In Photography Q&A, Zack answers over 100 questions that he fielded directly from the public. These are questions that range across all aspects of the photo industry: gear, marketing, street photography, vision, pricing, branding, light, models, work/life balance, technical advice, and much more. From how to "put yourself out there" and start to get jobs, to how to get paid for those jobs when the client is slow to cut the check-and everything in between- Photography Q&A answers many of the pressing questions that photographers are asking, but until now have not been addressed. The book also includes intermittent "Visual Intermission" sections-where Zack discusses individual images that were milestones in his development as a photographer-as well as worksheets on topics such as pricing and costs that help photographers to "know their numbers." With all this material, and with insightful, honest answers that come straight from Zack's experience as a photographer who has seen it all (or at least a lot of it), Photography Q&A is an essential resource for any photographer looking for the real answers to the real questions in the industry today.

775.8 CAP

Have you ever struggled to make the vision in your mind come to life on your screen? Then this book can help you realise your goal. In this comprehensive revision of the best-selling How To Cheat in Photoshop, photomontage guru Steve Caplin shows you how to get optimum results in minimum time, by cheating your way to success. As a professional digital artist, Steve knows all about creating great work under pressure. In this book he combines detailed step-by-step instructions with invaluable real-world hints, tips, and advice to really let your creativity run wild. Fully updated to cover the latest features in Photoshop CC, this invaluable resource shows exactly what methods Steve uses to create his own stunning imagery used in advertising, publishing, and print media, in a project-based approach that is sure to improve and inspire your own work.

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