Here
is an exciting new survey of more than 30 young photographers from 14 countries
who will have a pivotal role in shaping the fashion of the future. From Axel
Hoedt's bold graphic experimentation and fascination with traditional costume,
to the colour-saturated, hyperreal images by Daniel Jackson, or the cool,
neutral aesthetic of Hanna Putz's photographs, the work is diverse, striking,
sometimes shocking, but, like all great photography, utterly memorable. Unlike
recent books on fashion photography, which inevitably bring together the
established names whose work already appears widely in international fashion
magazines, this book embraces the fashion worlds obsession with freshness and
youth: it looks beyond what is now and showcases what comes next. An
introduction by the author and texts on each photographer are also featured.
The
interaction between photography and fashion has always been compelling - how
can artists balance commercial viability against their own creative vision? In
this collection of cutting-edge fashion photography, full-page colour and
black-and-white photographs represent an incredible range of styles and
techniques - from Jeff Burton's lush Hollywood-style scenarios and Roe
Etheridge's classically styled portraits, to Marilyn Minter's messy, make-up
smudged conceptions of beauty, and Viviane Sassen's gorgeous African shots. As
the notion of the "fashion photographer" becomes less distinct, the
industry is benefitting from the incredible talents of artists whose influence
leads the genre into a multitude of surprising, often shocking, directions. The
photographers featured in this exciting collection represent a cutting-edge
trend in all its diversity.
Fashion
photography has always called for the maximum creative variety, with a constant
pressure for photographers to produce fresh, exciting work with complicated,
considered lighting and location design. Whether youre starting out or have
many years of experience, this book is an accessible and varied way to explore
the genre and pick up new ideas. Each of the 50 fashion photographs, from such
famous names as Solve Sundsbo, is accompanied with complete details on how it
was achieved with insights from the photographer, alongside a detailed 3D
lighting diagram showing where all the equipment and props were placed. Armed
with all this detail, its easy to see how photos were made, learn how to use
equipment, and develop as a photographer. There is also an introduction to
camera and lighting equipment, and a complete glossary of terminology.
This
practical foundation course in fashion photography offers key advice on the
principles, practice and techniques of the subject. Dealing with far more than
just the technical aspects of photography, this book will help the reader to
evolve a unique artistic style of their own. All photography students, as well
as anyone interested in magazine or promotional design, will find this book an
invaluable tool and reference.
Now
in his mid-career, the acclaimed artist-photographer Hassan Hajjaj jas had many
lives that inform the work he creates today. This timely publication explores
how his upbringing in Morroco and London, his experiences in fashion and
interior design and his adventures in the music industry influence the vibrant
colours, joyful spirit and visual rythm of his highly sought after images.
William
Helburn was the go-to photographer for many of the top advertising agencies in
New York in the 1950s and 1960s. Shock value and an unrelenting hunger for
success helped Helburn to a pioneers share in the revolutionary era of
advertising and his work would also appear on the editorial pages and covers of
major magazines. As well as cars and cosmetics, Helburn shot Coca-Cola, Canada
Dry, whiskies, clothing lines, airlines, jewelry, cigars and cigarettes. He
worked with the top models of the day, from Dovima and Dorian Leigh to Jean
Patchett and Barbara Mullen, to Jean Shrimpton and Lauren Hutton. William Helburn:
Seventh and Madison is the first book to survey Helburn's work. It gives
readers a delicious taste of the vivid reality that the television series Mad
Men seeks to evoke. Most of these images have not been seen since they were
first published decades ago. In addition to the photographs, Robert Lilly
contributes a biographical account of Helburn's life and work, and former
colleagues Jerry Schatzberg, George Lois, Sunny Griffin and Ali McGraw offer
insights into the lusty, creative spirit of William Helburn.
A
landmark fashion photography monograph chronicling the most famous and
sought-after brand in the world. Since the 1920s, the images of Louis
Vuitton-both advertising and editorial-have drawn the world into its ethereal,
luxurious identity and have changed the way we see fashion, travel, art, and
culture. These captivating touchstones of fashion photography have served as a
glamorous, romantic porthole to one of the world's most prestigious luxury
brands. Louis Vuitton Fashion Photography is an unprecedented visual history of
the company, seen through its presence in photographs. This exceptional album
features over two hundred images by the most important modern and contemporary
photographers, including David Bailey, Henry Clarke, Patrick Demarchelier, Karl
Lagerfeld, Annie Leibovitz, Helmut Newton, David Sims, Bert Stern, Juergen
Teller, Mario Testino, and Bruce Weber. This book features images from iconic
Vuitton advertising campaigns from the '20s through to the present, with
magazine editorials from publications including Vogue, L'Officiel, Numero, V,
Harper's Bazaar, Interview, W, Egoiste, Love, and Pop. This elegantly designed
mix creates a unique and exciting expression of the brand and its
interpretation by top stylists and fashion editors. Chronicling the style, history,
and exquisite fashion through lavish, evocative photography, this volume is an
absolute essential for lovers of fashion, art, and photography.
Some
photographers make portraits that we can't take our eyes off. These images
create mood, evoke emotion and pique our curiosity. These portraits are
technically precise and have style. In this book, van Niekerk shows readers strategies
for creating a wide range of portrait looks in lacklustre, middle-of-nowhere
locales, small home studios, big expanses and even on rooftops. He shows
readers how integrating specialised lighting and compositional approaches into
their creative approach can allow them to take full creative control over their
portrait-taking process.
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